September 10

Human Resources Administration

Restaurant HR Group offers efficient, accurate, an [...]

When you have someone to handle the human resources for your restaurants, you can focus your energy on taking care of your people, building your sales, and running a great operation. You can count on our team of HR specialists to take away your HR headaches and become your full HR administrative solution.

Human Resources Administration

  • Employee Handbooks
  • Job Descriptions
  • HR Policy & Procedure Updates
  • Criminal Background Checks
  • State & Federal Compliance
    • – Labor Law Posters & Notices
    • – Ban the Box & Salary Ban
    • – Minimum Wage & Overtime
    • – Rest, Breaks, & Meals
    • – Child Labor Laws
    • – Safety & Sanitation
    • – Payroll & Benefits Recordkeeping
    • – Paid Sick Leave, LOA, FMLA, USERRA
    • – Required Harassment Training
    • – A whole lot more!

* Work directly with your HRIS/payroll company (or help you find the right HRIS/payroll company for you)
**Work directly with your broker (or help you find the right broker for you)

Testimonials

Most successful restaurant operators realize that finding and retaining quality people is ...
The Restaurant HR Group, founded and headed by Carrie Luxem, have been “partners” with...
Carrie Luxem and the Restaurant HR team have been an exemplary partner for DMK Restaurants...
I started working with Carrie when I had just one restaurant, but aspirations for many mor...
As a franchisee of Dunkin’ Donuts we strive to have all policies, procedures and standar...
Bottleneck Mgmt has been very pleased with our choice of Restaurant HR to help with all of...

Most successful restaurant operators realize that finding and retaining quality people is essential to building a prosperous business. Managing, motivating and supporting employees can become a more challenging undertaking than servicing customers. It requires a depth of knowledge and skill set rarely found in most restaurant organizations. At Meatheads we rely on Carrie and Restaurant HR group to provide us with a breadth of services and level of experience and engagement that we would be unable to hire in house. Restaurant HR group is a highly trusted resource in whom we place our confidence allowing us to focus on the execution within our restaurants and taking care of our customers.

The Restaurant HR Group, founded and headed by Carrie Luxem, have been “partners” with me for almost a decade now. She and her team of human resources professionals have assisted me in building my company, Roti Mediterranean Grill, from inception as a small dream into a medium-sized fast casual organization with locations now in Chicago, Washington DC and New York City. Carrie and her team have been instrumental in our growth by assisting my team in attracting, resourcing and retaining talent, monitoring governmental regulations, providing payroll and administrative services, and authoring essential policy and employee manuals, among other things. The depth of experience and aptitude that Restaurant HR brings to my company is perfect for the emerging growth company that we are. I highly recommend partnering with Carrie and her company to anyone that aspires to truly take their company to the next level.

Carrie Luxem and the Restaurant HR team have been an exemplary partner for DMK Restaurants. Their recipe of restaurant industry expertise mixed with seasoned professionalism makes Restaurant HR the ideal match for small to medium size restaurant groups. Carrie Luxem, its founder and leader, is a dynamo that truly understands the value of creating value for each of my restaurants based on its unique needs. As a Company that prides itself in its truly exceptional hospitality, training and development of its key people, and out of the box retention —we have found Restaurant HR to be a key to unlocking this treasure.

I started working with Carrie when I had just one restaurant, but aspirations for many more. She was vital in helping me find the right people and setting up HR systems that assisted us in our ability to grow rapidly. Carrie has always been an honest and trusted advisor and now a friend. The level of energy, knowledge and dedication that comes from the Restaurant HR Group team is amazing. They’re enormously passionate about adding value to the restaurants they support and do remarkable work. I am continually amazed at the high level and quality of work we get from them.

As a franchisee of Dunkin’ Donuts we strive to have all policies, procedures and standards to the highest level we possibly can. Since RHR group joined the Dunkin/Chicagoland Commissary team, we have been able to evolve into a company that has streamlined our HR and payroll processes – allowing us to become more efficient and simplifying the onboarding process. RHR has enabled us to lay the foundation of a solid employee development from training to enhancing our bench strength. Our 30 plus stores throughout the Chicagoland area embrace the knowledge the RHR team has to ensure our stores are being run to the highest standards possible.

Bottleneck Mgmt has been very pleased with our choice of Restaurant HR to help with all of our HR needs. Carrie, Meghan and their team have proven to be extremely knowledgeable and very accessible. There have been many occasions where we have talked very early in the morning and very late at night. They understand our business is not 9-5 and do everything they can to be available when needed. We feel like they are invested in our business with the training programs they offer for our Mgmt teams and willingness to get their hands dirty. For a growing company such as ours, they have been an outstanding and valuable partner.

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June 01

HR, Payroll, & Benefits Outsourcing Support Services for Restaurants | RHR Group

Running a restaurant is stressful. From curating t [...]

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Testimonials

Most successful restaurant operators realize that finding and retaining quality people is essential to building a prosperous business. Managing, motivating and supporting employees can become a more challenging undertaking than servicing customers. It requires a depth of knowledge and skill set rarely found in most restaurant organizations. At Meatheads we rely on Carrie and Restaurant HR group to provide us with a breadth of services and level of experience and engagement that we would be unable to hire in house. Restaurant HR group is a highly trusted resource in whom we place our confidence allowing us to focus on the execution within our restaurants and taking care of our customers.

The Restaurant HR Group, founded and headed by Carrie Luxem, have been “partners” with me for almost a decade now. She and her team of human resources professionals have assisted me in building my company, Roti Mediterranean Grill, from inception as a small dream into a medium-sized fast casual organization with locations now in Chicago, Washington DC and New York City. Carrie and her team have been instrumental in our growth by assisting my team in attracting, resourcing and retaining talent, monitoring governmental regulations, providing payroll and administrative services, and authoring essential policy and employee manuals, among other things. The depth of experience and aptitude that Restaurant HR brings to my company is perfect for the emerging growth company that we are. I highly recommend partnering with Carrie and her company to anyone that aspires to truly take their company to the next level.

Carrie Luxem and the Restaurant HR team have been an exemplary partner for DMK Restaurants. Their recipe of restaurant industry expertise mixed with seasoned professionalism makes Restaurant HR the ideal match for small to medium size restaurant groups. Carrie Luxem, its founder and leader, is a dynamo that truly understands the value of creating value for each of my restaurants based on its unique needs. As a Company that prides itself in its truly exceptional hospitality, training and development of its key people, and out of the box retention —we have found Restaurant HR to be a key to unlocking this treasure.

I started working with Carrie when I had just one restaurant, but aspirations for many more. She was vital in helping me find the right people and setting up HR systems that assisted us in our ability to grow rapidly. Carrie has always been an honest and trusted advisor and now a friend. The level of energy, knowledge and dedication that comes from the Restaurant HR Group team is amazing. They’re enormously passionate about adding value to the restaurants they support and do remarkable work. I am continually amazed at the high level and quality of work we get from them.

As a franchisee of Dunkin’ Donuts we strive to have all policies, procedures and standards to the highest level we possibly can. Since RHR group joined the Dunkin/Chicagoland Commissary team, we have been able to evolve into a company that has streamlined our HR and payroll processes – allowing us to become more efficient and simplifying the onboarding process. RHR has enabled us to lay the foundation of a solid employee development from training to enhancing our bench strength. Our 30 plus stores throughout the Chicagoland area embrace the knowledge the RHR team has to ensure our stores are being run to the highest standards possible.

Bottleneck Mgmt has been very pleased with our choice of Restaurant HR to help with all of our HR needs. Carrie, Meghan and their team have proven to be extremely knowledgeable and very accessible. There have been many occasions where we have talked very early in the morning and very late at night. They understand our business is not 9-5 and do everything they can to be available when needed. We feel like they are invested in our business with the training programs they offer for our Mgmt teams and willingness to get their hands dirty. For a growing company such as ours, they have been an outstanding and valuable partner.


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June 06

hr specialist certification

Finally a Program That Provides Practical Solution [...]
April 02

Certificate of HR Specialist

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February 12

Account Based Strategy (Or Bust) For HR Lead Generation

Effective HR lead generation requires clear organi [...]

Account Based Strategy (Or Bust) For HR Lead Generation

The Gatekeepers

HR professionals get mobbed by salespeople like zombies swarm the living in B-movie horror flicks. Our HR Manager counted 87 marketing and sales emails last week.

Type “Human Resources” into LinkedIn and you’ll get somewhere in the neighborhood of 6,719,282 results. Hit refresh and the number might tick up one or two. It’s a large market.

Companies around the world are increasing their investment in HR infrastructure. HRmarketer.com estimates the value of the Human Resources marketplace to be over $1 trillion dollars annually. Inevitably, HR professionals get a heavy dose of sales and marketing messaging on a day-to-day basis. Most of it ends up in the proverbial (or literal) trash can. Money wasted.

Human Resource professionals influence more purchasing decisions than any other department. They are the gatekeepers to upper management. They weigh in on organization-wide initiatives, and affect a wide array of corporate decisions.

However…

Human resource professionals are rarely your primary decision maker. Their budgets are tight and frequently fixed annually.

 

Avoid These Common Mistakes 

Most of the time, marketers and salesfolk have no clue what it is that HR does every single day. This is, in part, because Human Resources is a workforce of specialists.

Responsibilities range from, 

  • Staffing
  • Payroll
  • Recruiting
  • Employee benefits
  • Health and wellness
  • Training
  • Background screening
  • Team management
  • Employment law
  • Labor or union relations
  • HR information systems
  • Compliance
  • Crisis communications
  • Community relations
  • Workplace safety 

Most sales and marketing teams make the same two mistakes with HR lead generation: 

  1. Neglecting to communicate with the larger sphere of influence within a company
  2. Targeting specialists with generic messaging

Effectively selling into HR requires clear organizational visibility for targeting decision making panels (not just individuals) and audience segmentation for more relevant messaging.

 

Focus On The Many

An account based marketing strategy is similar to what is traditionally called enterprise sales.  The primary difference is that an account based strategy can be used to target a company of any size. Instead of messaging only to decision makers within a company, sales and marketing work together to simultaneously target multiple decision makers, with different roles and responsibilities. The concept involves leveraging dynamics of group psychology to close an account.

Account based tactics can be effective for lead generation in any industry, but for HR, it’s an imperative.

B2B purchases always close faster with organizational buy-in. Even with SMBs, there will be, at a minimum, an HR professional who will use the product or service, a decision maker who will sign on the dotted line, and others who will be impacted by this decision. 

Whether HR professionals are inbounding through your website, or you’re building an outbound campaign to target via email, sales reps need to identify two things when building or enriching lists of prospective HR customers.

  1. Where this individual falls within their organization’s hierarchy
  2. Contact information and job titles for additional decision makers at the company

When generating lists of companies that fit your ideal customer profile, these additional data points should always be baked into the lead generation process. 

Using the free Synoptic View Salesforce app, sales reps can visually identify the dark spots in an account’s organizational structure at any time. The same visualization can be achieved with most other CRMs.

 

Outreach Strategy

A complimentary outreach approach that targets additional decision makers at the company might go something like this. First, a quick round of light social touches such as Linkedin profile views or Twitter likes. These can be executed manually by your reps or automated. Next, a 4-8 touch outreach  email sequence using a service like Yesware or Outreach.io. Your goal is to get a positive response to a simple question, not make a hard sell. 

For example,

Do you experience this industry-specific pain point?

Do you use X technology?

Are you tasked with with such-and-such goal?

These emails should be short — less than 50 words each.

Once you have templates written for each of your buyer personas, you don’t have to write one-off variations for each new campaign. Simply personalize with name, company, industry, and other merge fields. The messaging is up to you.

In addition to your one HR-specific lead, you now have other contacts that are actively being developed on the same account. Some will respond to your email. Some will visit your website and be served retargeting ads. Others might inbound separately now that your product or service is top-of-mind.

 

Final Thoughts

This type of organizational awareness allows you to speed up your lead to close, empower HR professional to discuss your company with others, and address internal objections before they ever come into contact with one of your sales reps. By the time someone at the company requests a demo, there will be a panel of people at the company, who are at the very least, aware (and hopefully somewhat knowledgeable and interested) about what you offer. When they go into their next meeting, your company’s name is on the tip of everyone’s tongue. Social facilitation is a powerful dynamic.

For more information about How To Align Marketing And Sales For Better Demand Generation, check out this free webinar.


William Wickey, Content & Media Strategy, LeadGenius. @wwickey
  1. This is a great blog! We too work with lead generation and we have also wrote a little about it, here it is http://gingernutmedia.co.uk/lead-generation/